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Thursday, November 8 • 3:00pm - 4:00pm
Examining the 2012 election through the eyes of social analytics

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Exponential development in technology and social media over the past four years has allowed us to see political campaigns through a different light, shifting conversation and debate into the hands of the people. This year, scholars, media, and the campaigns themselves have utilized unprecedented amounts of data to look beyond the polls in order to cultivate strategies and tell compelling stories. This panel takes a look at how social data has impacted our ability to understand sentiment, make predictions, activate the people, and devise strategies impacting a presidential campaign.


avatar for Alexander Howard

Alexander Howard

Senior Editor, Technology and Society, Huffington Post
In May 2015, Alexander B. Howard became the first senior editor for technology and society at The Huffington Post. He is a former research fellow at the Tow Center for Digital Journalism at Columbia University and the Ash Center for Democratic Innovation in Governance at the Harvard... Read More →

avatar for Peter Greenberger

Peter Greenberger

Director, Washington Sales, Twitter, Inc.
I manage the Twitter political team based in DC and have spent the past 20+ years at the intersection of politics and digital communication. I am passionate about my work, my family and my Redskins. Not necessarily in that order.
avatar for John Scott

John Scott

Senior Digital Analyst, Weber Shandwick
avatar for Paul Singer

Paul Singer

Politics Editor, USA Today
avatar for Aaron Smith

Aaron Smith

Senior Research Specialist, Pew Internet
Aaron Smith is a senior researcher at the Pew Research Center. He is an expert in the growing impact of mobile technologies, the role of the internet in connecting Americans to political and civic issues, and ongoing demographic trends in technology adoption. He has conducted... Read More →

Thursday November 8, 2012 3:00pm - 4:00pm EST
Artisphere 1101 Wilson Boulevard Arlington, VA 22209

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